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Business of Aesthetics Podcast Show

Feb 23, 2023

Building a strong connection with patients is crucial for aesthetic practitioners. Patients often come in with a particular idea of what they want to achieve through aesthetic treatments, but it's important to remember that they may not fully understand the procedures or potential outcomes. Therefore, it's essential...


Feb 16, 2023

Having a strong online presence for Aesthetic practices is important. Many of the practices are making mistakes when it comes to their marketing strategy, which is impacting their overall performance and success. In this week’s edition, Naren and Jeff give pointers on correcting those mistakes and maximizing...


Feb 9, 2023

To make an impact on your patients and reach new ones, you must modify your marketing tactics and pick up new skills. According to Hubspot, companies targeting consumers will prioritize communications on social media first, then email, websites, and blogs. Since social media is constantly transforming and developing,...


Feb 2, 2023

The path to being a successful surgeon has its own good, bad, and ugly. But if you focus on the end goal and devote yourself to getting there, things can turn out perfectly. In this week’s edition, Dr. Zelken joins us to talk about his journey as a plastic surgeon and share his thoughts on being a facelift surgeon in...